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Emoji Match

Samsung

Creative Director:
Concept, GIF Booth & Installation Design




Challenge:
The Emoji language has become a ubiquitous form of communication, yet consumers are unaware and don’t use the Android based Emoji set.

Opportunity: As a sponsor of numerous music festivals, Samsung had the footprint in major venues to gather concert goers for a unique experience.

Creative Solution:
Emoji Match is a traveling GIF photo booth experience that uses facial recognition to match your emotions with a suite of Samsung Emojis.

Users enter the booth, follow the prompts on screen, and receive an animated GIF of their Emoji faces to be shared on social channels.